The NAIFA webinar, “Leveraging Technology to Identify Policyowners Who Truly Benefit From Life Settlements,” was sponsored by NAIFA’s partner, Proformex. The expert panel of presenters – Jon Mendelsohn, CEO of the Ashar Group; Jim Purdy, Director of Agent Origination at Magna Life Settlements; and Ryan Thompson, Founder of Policy Market – along moderator Steve Lance, Vice President of Sales at Proformex offered some best practices for the life settlements market designed to “demystify the process.”