NAIFA's Advisor Today: Live+Work+Give

February's National Insurance Awareness Campaign

Written by NAIFA | 1/31/12 5:07 PM

Valentine's Day is fast approaching, and keeping with the theme is the LIFE Foundation's national awareness campaign: Insure Your Love. The campaign is being heavily promoted and is designed to get consumers thinking about their need for life insurance.

The LIFE Foundation also offers tools and suggestions for advisors to leverage this exposure. The Producer Toolkit will help you use this theme to connect with clients and prospects.

The campaign is highlighted by a series of videos making the rounds on all social media platforms. LIFE’s awareness-building and outreach efforts will continue through February, so there's still plenty of time to use these tools and messages in meetings with clients and prospects.

Links:

Insure Your Love Site

Producer's Toolkit

LIFE’s Facebook Fan Page