Ryan Ross is a seasoned marketing professional helping independent financial advisors grow their businesses through strategic content, SEO, and digital automation. With a background in financial services and marketing technology, he brings a unique perspective on how advisors can effectively build their online presence. Ryan is passionate about equipping financial professionals with the tools and strategies they need to stand out in a competitive marketplace. Outside of work, he enjoys endurance sports and has completed multiple triathlons, including several IRONMAN races.
42 min read
How Financial Advisors Can Stand Out: Marketing Strategies With Ryan Ross
By Advisor Today on 6/30/25 3:54 PM
Topics: Podcast
39 min read
Balancing Life, Leadership, and Wellness With Carina Hatfield
By Advisor Today on 6/27/25 11:05 AM
Carina Hatfield is a Life Underwriting Training Council Fellow, Commercial Lines Coverage Specialist, and Life and Annuity Certified Professional. As a third-generation insurance agent, she specializes in property and casualty insurance and works with locally owned businesses. Carina serves NAIFA as a National Trustee and a moderator for Pennsylvania’s Leadership in Life Institute. She is also the immediate past President of NAIFA Pennsylvania. Recently, Carina helped develop the organization’s new online LACP prep course. Her passion and dedication to the association earned her the 2020 Young Advisor Team Leader of the Year Award.
Topics: Podcast
4 min read
The Importance of Future Income
By Ike Trotter on 6/23/25 2:30 PM
“Future income means income to make tomorrow the kind of a tomorrow we want it to be”
Topics: Life Insurance & Annuities
1 min read
Happy 135th Birthday, NAIFA!
By Kevin Mayeux on 6/18/25 2:20 PM
On this day in 1890, a group of forward-thinking professionals gathered in Boston with a bold vision: to elevate the profession, advocate for consumers, and set a standard of excellence for financial advisors. That vision became NAIFA and 135 years later, it’s still going strong.
Topics: Membership
2 min read
Twelve Students Receive Paul S. Mills Scholarship Awards
By NAIFA on 6/18/25 9:16 AM
NAIFA is pleased to announce the 2025 recipients of the Foundation for Financial Service Professionals’ Paul S. Mills Scholarships and the inaugural Eileen J. Prus and Edmund O. Ciske Jr.-designated Paul S. Mills Scholarship. This annual program provides need-based scholarships to students pursuing degrees in financial service-related fields. Each of the 12 recipients receives a $1,000 scholarship.
Topics: Press Release NAIFA Foundation
37 min read
Building Legislative Bridges in Financial Services With Diane Boyle
By Advisor Today on 6/17/25 3:03 PM
For over 30 years, Diane Boyle has been the Senior Vice President of Government Relations for NAIFA. Diane advocates for state, interstate, and federal laws that benefit the good of the people. She graduated from Louisiana State University with a degree in political science and government.
Topics: Podcast
2 min read
Attorney and Industry Thought Leader Kathleen Bilderback Joins the NAIFA Board of Trustees
By NAIFA on 6/16/25 2:49 PM
NAIFA President Doug Massey, LUTCF, CLU, ChFC, CRES, FSS, has announced the appointment of Kathleen Bilderback, Counsel in the Business Practice Group with Sandberg, Phoenix & von Gontard P.C., to serve on the NAIFA Board of Trustees.
Topics: Press Release Leaders
4 min read
Considering Medicare Costs in Retirement Planning: What Financial Professionals Need to Know
By Elie Harriett on 6/13/25 9:30 AM
For many Americans, reaching Medicare eligibility marks a noticeable decrease in healthcare spending. Of course, that doesn’t mean that Medicare is free. For financial advisors helping clients prepare for retirement, understanding and planning for the costs associated with Medicare is critical. While these costs are often lower than those incurred through pre-65 health insurance, they remain significant, especially when viewed over a multi-decade retirement.
Topics: Retirement Planning Medicare Medicare Part D
3 min read
Dan Peterson of E4 Insurance Services Appointed to NAIFA Industry Leadership Board
By NAIFA on 6/12/25 2:18 PM
The National Association of Insurance and Financial Advisors (NAIFA) has appointed Dan Peterson, LLIF, LUTCF, FIC, President and Managing Partner for E4 Insurance Services, to the Industry Leadership Board (ILB).
Topics: Industry Leadership Board
3 min read
Member Spotlight: Wayne McCullough — Celebrating 50 Years of Purpose, Perseverance, and Professionalism
By NAIFA Membership on 6/11/25 7:39 PM
Wayne McCullough didn’t plan on spending five decades in the insurance and financial services industry. In fact, he thought it would be a quick stop on his way back to college. But what began as a six-month detour became a lifelong career—one rich with relationships, professional growth, and meaningful impact.


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