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NAIFA Supports Life Insurance Awareness Month

3 min read

NAIFA Is a Strong Supporter of Life Insurance Awareness Month

By NAIFA on 9/1/22 11:00 AM

Life insurance is a crucial part of any solid financial plan, but 41% of Americans say they don’t have sufficient life insurance coverage. That's why NAIFA partner Life Happens created Life Insurance Awareness Month (LIAM) and why NAIFA strongly supports efforts to promote the benefits of life insurance during September and all year long. For agents and advisors, LIAM is the perfect time to meet with your clients to make sure their life insurance coverage meets their needs. 

Topics: Life Insurance life happens Life Insurance Awareness Month
1 min read

E4 Presents a Special BREW Featuring NAIFA Past President Juli McNeely

By NAIFA on 8/23/22 10:00 AM

On August 31, join NAIFA-Past President Juli McNeely, LUTCF, CFP, CLU for “Risk Matters,” a Building Relationships Every Week (BREW) webinar from E4 Insurance 

In this session, McNeely will share insights on how to help your clients evaluate risk and the importance of consistently analyzing risk. A loyal NAIFA member since 1996, McNeely is Past President of NAIFA-WI, a graduate of NAIFA’s Leadership in Life Institute (LILI), and a Financial Security Advocate.

Topics: Life Insurance Life Insurance Awareness Month webinar Leaders Potential Partners for Advisors insurance Insurance Webinar
2 min read

NAIFA Is Proud to Support Life Insurance Awareness Month

By Mark Briscoe on 9/1/21 9:54 AM

NAIFA is pleased to join our members and industry partners, including Life Happens, to commemorate September as Life Insurance Awareness Month (LIAM). Life insurance is a crucial part of a successful financial plan for many Americans. Unfortunately, many people are underinsured, leaving their families financially vulnerable.

Topics: Life Insurance Life Insurance Awareness Month
1 min read

E4 Building Relationships Every Week Series Celebrates LIAM

By E4 Insurance Services on 8/20/21 10:00 AM

On, September 1st, join E4 Insurance Services on the BREW as they talk life insurance with Juli McNeely, LUTCF, CFP, CLU (Past NAIFA President and loyal member since 1996) to kick off their Leading with Life series for Life Insurance Awareness Month.

Topics: Life Insurance Life Insurance Awareness Month webinar Potential Partners for Advisors
1 min read

Join Life Happens for a Special Twitter Chat During Life Insurance Awareness Month

By Life Happens on 8/18/21 12:13 PM

Join Life Happens for a Twitter Chat during Life Insurance Awareness Month. We’ll break down insights from the recent 2021 Insurance Barometer Study, conducted by Life Happens and LIMRA. Further, we’ll discuss how the industry as a whole can move the needle toward getting more Americans fully insured.

Topics: Life Insurance LIAM life happens Life Insurance Awareness Month social media
1 min read

Americans Underutilizing Permanent Life Insurance

By NAIFA on 9/18/14 12:48 PM

As longevity and the cost of living continue to increase, Americans may be overlooking a key opportunity to strengthen their financial foundation. Despite the many advantages of permanent life insurance, only 22% of Americans currently own a permanent life insurance policy, a fraction of the 66% who have savings accounts, according to Northwestern Mutual's 2014 Planning and Progress Study.

Topics: Life Insurance Grow Your Business Life Insurance Awareness Month
1 min read

Only 46% of Middle-Market Consumers Own Individual Life Insurance

By NAIFA on 9/4/14 12:54 PM

The need for the Life Insurance Awareness Month campaign currently under way is more important than ever—a recent LIMRA study reveals that only 46 percent of middle-market consumers own individual life insurance.

Topics: Life Insurance Grow Your Business Life Insurance Awareness Month
1 min read

Boomer Esiason is 2014 LIAM Spokesperson

By NAIFA on 9/2/14 12:05 PM

Boomer Esiason is returning for a second year as the celebrity spokesperson for Life Insurance Awareness Month (LIAM), the industrywide campaign that Life Happens coordinates each September to encourage all Americans to take stock of their life insurance needs.

Topics: Grow Your Business Life Insurance Awareness Month
3 min read

Boomer Esiason’s Got Your Back

By NAIFA on 8/5/14 9:59 AM

Boomer messageMost of us know Boomer Esiason as the former MVP quarterback and current TV sports commentator. You may also tune into his nationally syndicated radio show “Boomer & Carton.” But Boomer is so much more than his public persona. He’s also a family man who speaks movingly about the power of life insurance. That’s because when he was just 7, his mother, Irene, died of cancer without any life insurance.

Topics: Grow Your Business life happens Life Insurance Awareness Month
1 min read

Insure Your Love - Download Campaign Materials Now

By NAIFA on 1/22/14 2:08 PM

People buy life insurance because they love someone and want to protect them financially. Life insurance is love insurance, which makes February--the month of love--the perfect time to reach out to consumers about their life insurance needs.

Topics: Life Insurance Grow Your Business Life Insurance Awareness Month social media

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