A new LIMRA survey finds that 93 percent of life insurance companies had social media programs in place in 2013, up 55 percent from 2010 (when only 60 percent of companies used social media).
1 min read
Insurers’ Use of Social Media Jumps
By NAIFA on 8/14/14 10:41 AM
Topics: Grow Your Business LIMRA Social Media
1 min read
Middle America Not Saving Enough
By NAIFA on 6/18/14 11:01 AM
A recent LIMRA study has found that 57 percent of middle-market American households are not saving regularly. This number jumps to 69 percent for households with children who are under 18 years old.
Topics: Grow Your Business Industry News LIMRA
2 min read
'If I Could Only Get Around to It'
By NAIFA on 5/20/14 2:59 PM
A recent blog entry in LIMRA’s Industry Trends: “If I Could Only Get Around to It” might help you motivate your prospects into making the critical decision to buy from you. The blog post appears below.
Topics: Grow Your Business Industry News LIMRA
1 min read
Voluntary Benefits Sales Grow
By NAIFA on 4/22/14 2:48 PM
Topics: Grow Your Business Industry News LIMRA
1 min read
Hispanics a Natural Market for Life Insurance
By NAIFA on 11/7/13 10:30 AM
According to a recent LIMRA study titled, “Financial Protection for Hispanics,” Hispanics offer a natural market for life insurance.
Topics: Life Insurance & Annuities Grow Your Business Industry News LIMRA
2 min read
Trends in Income Annuities
By NAIFA on 8/22/13 1:33 PM
A recent joint LIMRA/CANNEX study has found that a majority of the companies offering income annuities have added features designed to address consumer concerns and attract new sales.
Topics: Grow Your Business Industry News LIMRA
1 min read
Retirement Income Opportunity to Hit $22 Trillion by 2020
By NAIFA on 6/5/13 11:43 AM
According to LIMRA research, investible retirement assets of U.S. households aged 55+ will nearly double to $22 trillion by 2020.
Topics: Retirement Grow Your Business Industry News LIMRA
2 min read
More Consumers Use the Internet for Research
By NAIFA on 12/20/12 11:58 AM
Sixty-one percent of consumers who researched individual insurance or annuity products looked online, a significant increase over the 38 percent of consumers who looked online in 2006.
Topics: Grow Your Business Industry News LIMRA
1 min read
No Retirement Planning for One-Third of U.S. Women
By NAIFA on 11/28/12 2:31 PM
Although women are more concerned about the potential risks they face in retirement than men, a new study by LIMRA found that fewer women had completed any of the basic retirement-planning activities, such as determining expenses and income, calculating assets, etc. Thirty-two percent of women said they had done no retirement planning.
Topics: Sales Retirement Grow Your Business LIMRA
2 min read
Shopping for Insurance at Work
By NAIFA on 5/29/12 11:01 AM
A LIMRA study of Americans’ buying habits found that nearly 20 percent who shopped for life insurance went through their place of work, and 75 percent of workplace shoppers actually bought life insurance.
.png?width=300&height=250&name=Find%20A%20Pro%20Consumer%20Directory%20%20-%20Blog%20Email%20Ad%20(300x250%20px).png)
.png?width=300&name=_LUTCF%20%20-%20AT%20web%20(300%20x%20300%20px).png "_LUTCF - AT web (300 x 300 px)")
