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FINANCIAL LITERACY MONTH

Mark Guthrie


Recent posts by Mark Guthrie

3 min read

Financial Professionals, Don't Just Talk and Show Numbers... Communicate

By Mark Guthrie on 11/10/20 9:59 AM

It’s a fact, people absorb information best from pictures and stories; and yet, as an industry we continue to present brochures, illustrations and proposals. Should we really be surprised when our prospects aren’t dazzled by seeing tables of numbers they can’t understand, explained with words they’ve never heard?

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