Here are five steps you can take to effectively leverage the relationships you have with your strategic alliances.
By Ernie Halal on Sep 25, 2014 2:08:19 PM
Here are five steps you can take to effectively leverage the relationships you have with your strategic alliances.
By Ernie Halal on Apr 3, 2014 11:58:04 AM
Work is frequent fodder for conversation between friends and family alike. When the topic comes up in your social circle, how do you describe the work you do? When you describe your practice to friends and family, be mindful of the fact that the words you choose may actually align with the art of gaining referrals. Friends and family are great prospects, and even if they are not likely to become customers in the near future, you can still gain referrals from them.
By Ernie Halal on Jan 28, 2014 2:58:12 PM
The digital age has brought with it limitless sources of information and the chance to become noticed through the loudspeaker that is the Internet. But in an ever-increasing crowd, it's essential to know how to stand out.
That's what Marsha Friedman's book, "Celebritize Yourself: The Three Step Method to Increase Your Visibility and Explode Your Business," is about—creating a strong brand that transforms you into an industry celebrity.
When you have become your brand and people trust what you say, people will become anxious for the opportunity to talk about your message.
By Ernie Halal on Feb 28, 2013 11:43:03 AM
Whether you've asked for a referral or one has been volunteered, what do you usually do with it? Do you just say, "Thanks, I'll let you know what happens." Or do you linger a little longer to learn more about your new prospect? I always advocate quality over quantity. Coming away from a meeting with 12 referrals all at once doesn’t usually yield the kind of results you’d like, because the quality of the referral is usually not very good.
By Ernie Halal on Jan 17, 2013 9:20:48 AM
It's possible to get referrals from clients and prospects without even asking. Here are 5 different ways to plant powerful referral seeds with prospects and clients:
By Ernie Halal on Jul 19, 2012 2:05:07 PM
When should you a ask a prospect for referrals—on the first appointment, on the second or a year into the relationship? It depends. When determining the right time to ask for referrals, consider that value must be provided and recognized by both the prospects and clients. You also must consider the personality of the referral-giving candidate.
By Ernie Halal on May 8, 2012 9:20:13 AM
In this era of harder-to-reach prospects, especially the affluent and the wealthy, social prospecting has become the business-building model of choice for many successful agents. Social prospecting is the use of social environments to identify, meet, and grow relationships with qualified prospects.
