The Society of Financial Service Professionals' annual Institute is January 28-31 in Jacksonville, FL. This is one of the premier professional development events in the financial service industry and NAIFA members are invited to attend. Registration includes high-impact educational sessions and opportunities to earn CE credit. The Institute features opportunities for productive networking and offers a unique environment that inspires collaborative learning.

Lawrence (Larry) Holzberg is the Brokerage Director of a single-source wealth management firm providing products and services to help address every aspect of your financial life. Larry’s 20 years of experience in brokerage, advanced sales, and solutions-based advice assists his responsibility in leading the firm’s financial professionals. He is also the Immediate Past President of NAIFA, the only organization representing insurance and financial advisors regardless of the products they sell or the focus of their practice. 

NAIFA National President Lawrence Holzberg, LUTCF, LACP stopped into NAIFA-WI to attend their 2022 Sales Congress: May the Fourth Be With You.

Holzberg's remarks at the event reviewed the State of NAIFA and challenged insurance and financial professionals to be the best they can be as producers and as advocates for their businesses, association, and Main Street clients.

NAIFA President Lawrence Holzberg and CEO Kevin Mayeux joined NAIFA-Greater Washington, D.C., members Brock Jolly (NAIFA Treasurer), Ryan Buck (chapter President), Paul Dougherty (NAIFA Past President), Randy Scritchfield (NAIFA Past Trustee), Brian Haney (NAIFA Young Advisor Team Leader of the Year) and others at this year’s NAIFA-GWDC Success Summit. Joining in from outside of NAIFA-GWDC were NAIFA Trustee Dennis Cuccinelli and past YAT Leader of the Year Carina Hatfield.

Mayeux spoke about how NAIFA is executing on its NAIFA 2025 strategic plan to grow membership, amplify the NAIFA brand, and enhance the membership experience. He also previewed the NAIFA Foundation for Financial Security focused on improving financial literacy in the United States by building a broader base of financial professionals by bringing more quality people into the profession. “We’re going to reach into diverse communities all across this country and bring more people who look like the broad tapestry of America into the profession,” he said.

Holzberg held a Q&A session with NAIFA members. He spoke of the advantages that NAIFA members have when it comes to surviving and thriving in the industry. NAIFA advocates on behalf of members and helps differentiate them from others in the industry, he said. The association also provides important connections that help NAIFA members enhance their careers and grow personally. “I’ve been honored to be in NAIFA for over 30 years,” Holzberg said. “If not for this association, I would not know as much as I have learned. Better yet, I wouldn’t have a network of people I can reach out to. In this area, Paul Dougherty, Keith Gillies in Louisiana, my good friend Tom Michel in California. I’ve developed a range of people and a network of friends who, one, are there for you because that’s what we do in our industry, and two, have helped educate me.”

Keynote speakers for the morning session were Dave Resseguie, the Founder and Chief Shepherd of The Resseguie Group and a contributing columnist for Advisor Today, and Megan Carpenter, CEO and Co-Founder of FiComm Partners, and Candice Carlton, the firm's Head of Advisor Education. 

Afternoon keynote speakers were Bill Acheson, a business and body language expert, and Morris Morrison. The presentation by Morrison elevated and inspired the crowd and provided a preview of his high-energy and motivational style that will be on display at NAIFA’s Apex sales summit at the Arizona Biltmore in Phoenix, August 17-18.

Dr. Michelle Rozen is a game-changing, revenue-building, performance-boosting change expert and NAIFA is excited to bring her to the main stage for Apex 2022. Her extensive expertise on how change works in the human mind, captivating storytelling,  and actionable takeaways will leave a lasting impact. Michelle will kick off day 2 of NAIFA's Apex Sales Summit at the Arizona Biltmore on August 17-18.

NAIFA's Apex is for hyper growth-focused advisors who are already succeeding and already driven to be among the best. That’s why we've got Cody Askins, founder of 8% Nation, kicking off NAIFA’s Apex as the opening keynote. For Cody, it all started at the age of 20 when he made $117,000 in the insurance industry while attending school full time and playing college basketball. His mission is to help agents and advisors to build skills and learn the necessary mindset to achieve any goal they set.

For the past few years, pundits have been predicting that bots, robo-advisors, and other technologies will lead to the demise of living, breathing financial professionals. That hasn’t happened yet, and, in my opinion, it never will. Yes, people can conduct much of their preliminary research online, and a few are willing to purchase basic coverage without ever speaking to a person. But most will want a financial professional to guide them through life’s twists and turns. Even those people who purchase coverage from a robo-advisor will seek the expertise of a financial professional as their needs become more complex. 

Apex is NAIFA’s new professional development signature event focused on providing top leadership, sales, and marketing ideas to financial services professionals. The new brand reflects the concept of a “race to the top” where only the top percent of advisors, and the aspiring top percent of advisors, gather to share and compare success stories. The inaugural Apex event will be August 17-18 at the Arizona Biltmore Hotel in Phoenix.

Apex is a completely redesigned pure-play professional development meeting. It features nationally known and highly regarded keynote speakers and educational sessions by top professionals and respected thought leaders in the insurance and financial services industry. Apex is also a premier networking event providing ample opportunities for top advisors to mingle, compare notes, and make valuable connections.

NAIFA Trustee Christopher Gandy, LACP, was featured presenter at the NAIFA-NC chapter’s February virtual meeting. After presiding over the installation of NAIFA-NC’s 2022 Board of Directors, Gandy gave his presentation, “Your Best Year Ever.”

Drawing on his experiences as a professional basketball player and a highly successful financial professional, Gandy challenged agents and advisors to reach their highest levels of achievement. “You cannot do ordinary things and expect extraordinary results,” he said. “You have to do ‘the extra.’”

Apex is NAIFA’s new signature event focused on providing innovative sales and marketing ideas to financial services professionals who serve individuals, families, and small businesses across the United States. The new brand reflects the concept of a “race to the top” to target those advisors who seek continuous improvement in increasing production and providing financial security to more Americans. The inaugural Apex event will be August 16-18 at the Arizona Biltmore Hotel in Phoenix.