Have you registered for NAIFA Performance + Purpose 2016? The conference, September 17-19 in Las Vegas, is NAIFA’s premier event and largest gathering of the year.

It features the brightest stars in our industry, coming together from around the country to learn from expert presenters; share their knowledge and experience with peers; and generally enjoy a few days of networking, fellowship and professional and personal growth.

Performance + Purpose is not just the same old NAIFA Career Conference with a new name. While we have preserved everything that made previous NAIFA conferences successful, we have reformulated the event to focus on things you, our members, have told us are most important: professional development, motivation, inspiration and networking. We have raised the conference to a new level, with a program emphasizing workshops and main stage sessions designed to boost your performance and foster your sense of purpose in our great industry.

Performance + Purpose is all about empowering you to succeed. Attendees will have more opportunities than ever to attend hour-long educational workshops (eight time slots, up from seven last year and five in 2013). At least one-third of the workshops will emphasize attendee interaction and participatory learning: something you have told us you would like more of and find most beneficial.

There are so many great learning, motivating and networking opportunities at Performance + Purpose 2016 that it’s hard to highlight just a few, but here are several I am particularly excited about:

• Main stage speaker Frank Luntz is one of the most honored and expert communication professionals in America today. He pioneered the “Instant Response” technique that dives into the intersection of communications and public opinion to deliver precise data for clients in both the political and private sectors. He is the author of three New York Times Best Sellers including Words that Work: It’s Not What You Say it’s What People Hear, which explores the art and science of language. Frank shares insights on how to find and use the right words to get what you want out of life. As a bonus in this election year, no presentation from Frank is complete without his roundup of the latest in polling and communications from the 2016 campaign trail.

• NAIFA’s four-hour Skill Builders Workshop on the Department of Labor’s fiduciary rule has received high praise from early participants. The DOL rule has drastically changed the market for insurance and financial advisors in the retirement space. Learning what the rule requires and how you can serve clients as fiduciaries in the radical, new regulatory landscape is nothing short of mandatory for advisors who want to continue their success. The information and strategies provided in the NAIFA Skill Builders session are essential, and I am very pleased we are able to offer the program to a wide audience of NAIFA members at Performance + Purpose.

• The NAIFA Masters Exchange is also coming to Performance + Purpose 2016! NAIFA has never held a program like this. A mix of formal presentations and participatory interaction, the NAIFA Masters Exchange is about the best in the business getting together to learn from your peers and with your peers. This four-hour program on Friday afternoon will provide great ideas for success and spark connections that continue on throughout the conference and into the future.

Register Today!

NAIFA Performance + Purpose 2016 is going to be an extraordinary event, and those who attend will continue to benefit long after it ends. If you have not yet registered, do it today! If you register by July 20 you will save $200 off a full Performance + Purpose registration. Tell your friends and colleagues in the industry about this great opportunity. I look forward to seeing everyone in Las Vegas.