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April Is National Financial Literacy Month

Join Life Happens for a Twitter Chat during Life Insurance Awareness Month. We’ll break down insights from the recent 2021 Insurance Barometer Study, conducted by Life Happens and LIMRA. Further, we’ll discuss how the industry as a whole can move the needle toward getting more Americans fully insured.

The focus of the chat is to educate Americans about how life insurance is a simple and affordable way to protect their loved ones’ financial futures. It allows you to say to your loved ones, “I’ve got you” … and mean it. We anticipate plenty of activity from consumers, the media, insurance companies, agents, and advisors. In fact, we had a remarkable 12.6+ million impressions from last year’s LIAM Twitter chat.

With 102 million adults living with an uninsured or underinsured need gap, now is your opportunity to make an impact on millions of Americans by participating in our Twitter Chat.

Date: Thursday, September 9th from 1 to 2 pm eastern

Hashtag: Use and follow #LIAM21Chats during the above timeframe 

Life Happens will moderate the discussion and drive the conversation on Twitter using the questions and statistics below. Pass your answers through company compliance beforehand if needed. Remember, you’ll have to use the #LIAM21Chats hashtag in each tweet.

There are 160+ new resources for Life Insurance Awareness Month available on Life Happens Pro. Get started with the campaign now and participate all September using #GetLifeInsurance and #LIAM21 on social media.



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