Now that former Red Sox slugger David Ortiz has retired from a 20-year baseball career, he’s back to being a rookie – that is, a retirement rookie. This spring, instead of prepping for Opening Day, Ortiz is teaming up with John Hancock to navigate one of life’s biggest questions: What should I do now that I’m retired? This question is important because, as many advisors know, if you plan right for your retirement, you can do whatever you want.

“Now that I’m retired I’ve got some more time on my hands, and my friends at John Hancock are helping me figure out my plan for the future,” said Ortiz. “You don’t need to be a famous baseball player to have the kind of retirement you want. If you plan right, you can do anything.”

In the Retirement Rookie campaign, John Hancock and David Ortiz are calling on fans to help Ortiz figure out what’s next now that he’s in retirement. Should he learn to play the guitar? Sell sausages at Fenway Park? Or maybe travel the world? Fans and the John Hancock community are invited to share ideas for what David should do in retirement by posting on Facebook, Instagram and Twitter using #RetirementRookie. They should then keep an eye out for which ideas Ortiz decides to take to bat.

“At John Hancock, we’re committed to helping our clients plan for the road ahead,” said Barbara Goose, Chief Marketing Officer at John Hancock. “Whether you’re a three-time world champion or in spring training, we can help you hit a home run when it comes to your retirement goals.”

Ayo Mseka
Editor-in-Chief