NAIFA is pleased to announce that Brian Steiner has rejoined NAIFA as the Executive Director of Life Happens, the consumer arm of the association. Steiner previously served as NAIFA’s Vice President of Business Development and Strategic Partnerships from 2015-2021 and most recently as President of United Wealth Advisors Group.

Life Happens focuses on consumer education about the importance of life insurance and related products in a sound financial plan. It conducts three national awareness campaigns each year: its flagship Life Insurance Awareness Month in September, Insure Your Love in February, and Disability Insurance Awareness Month in May. Steiner, as the head of Life Happens, reports to NAIFA CEO Kevin Mayeux, CAE.

“I am pleased to welcome Brian Steiner back into the NAIFA family. His extensive leadership, business development, sales, and financial services experience is exactly what Life Happens needs to thrive and grow its influence in the financial services community and among consumers,” Mayeux said. “In leading the Life Happens team for NAIFA, Brian will use his talents, experience, and connections to help grow industry support for the important work of Life Happens, informing the American public about the critical role of insurance in protecting financial security.”

“This is an exciting time to be a part of NAIFA so I am thrilled to return to the fold,” Steiner said. “Life Happens gives NAIFA inroads into the consumer market that help us differentiate NAIFA members in the marketplace as highly ethical financial professionals providing vital services for their clients and communities. Raising consumer awareness of the products and services NAIFA members provide benefits agents and advisors, the industry as a whole, and, of course, the consumers themselves.”