--- title: "Call for Nominations: 2026 NAIFA Quality Award" description: Do you know an advisor who exemplifies professionalism, client care, and dedication to the financial service profession? Or does that describe you? Now is the time to be recognized. image: https://at.naifa.org/hubfs/NQAlogoGoldQ-01.png --- [![ApexNLC_banner2-1](https://at.naifa.org/hs-fs/hubfs/ApexNLC_banner2-1.jpg?width=728&height=73&name=ApexNLC_banner2-1.jpg)](https://apex.naifa.org/) [![Advisor Today Logo - White@960](https://at.naifa.org/hs-fs/hubfs/Advisor%20Today%20Logo%20-%20White@960.png?width=960&height=146&name=Advisor%20Today%20Logo%20-%20White@960.png) ![Advisor Today Logo - White@960](https://at.naifa.org/hs-fs/hubfs/Advisor%20Today%20Logo%20-%20White@960.png?width=960&height=146&name=Advisor%20Today%20Logo%20-%20White@960.png) ](https://at.naifa.org/) [![Join NAIFA](https://no-cache.hubspot.com/cta/default/2635471/19793afe-5adf-4f28-b999-9dd4527de76b.png)](https://cta-redirect.hubspot.com/cta/redirect/2635471/19793afe-5adf-4f28-b999-9dd4527de76b) [**](https://at.naifa.org/call-for-nominations-2026-naifa-national-quality-award#tmpmodule_1614584860767204) ** ![Lifesaver Beach-1](https://at.naifa.org/hs-fs/hubfs/Lifesaver%20Beach-1.jpeg?width=1400&height=799&name=Lifesaver%20Beach-1.jpeg) #### **NAIFA Members Provide Financial Security** ###### 2 min read ## [Call for Nominations: 2026 NAIFA Quality Award](https://at.naifa.org/call-for-nominations-2026-naifa-national-quality-award) By [NAIFA](https://at.naifa.org/author/naifa) on 3/10/26 11:22 AM ###### Topics: [Awards](https://at.naifa.org/topic/awards) [NAIFA Quality Award](https://at.naifa.org/topic/naifa-quality-award) ![](https://at.naifa.org/hubfs/NQAlogoGoldQ-01.png) **Call for Nominations: 2026 NAIFA Quality Award [Application Deadline: June 30, 2026](https://belong.naifa.org/nqa)** Do you know an advisor who exemplifies professionalism, client care, and dedication to the financial service profession? Or does that describe you? Now is the time to be recognized. The NAIFA Quality Award (NQA) is now accepting applications for 2026. As NAIFA’s mark of excellence, the NQA honors financial professionals who demonstrate the highest standards of service, ethics, and professional achievement. For generations, the award has recognized advisors who do more than produce results: they elevate the profession. **A Legacy of Excellence Since 1945** The NAIFA Quality Award has served as the hallmark of outstanding client care in the insurance and financial service industry since 1945, when it was first established by the National Association of Life Underwriters (NALU), NAIFA’s predecessor organization. Originally focused on recognizing exceptional life insurance agents, the award has evolved alongside the profession. As advisors expanded their services and expertise, NAIFA expanded the award to reflect the changing industry. In the 1980s, additional categories were introduced to recognize professionals across a broader range of practices. More recently, the award was refined to emphasize the full scope of professional excellence including ethical conduct, continuing education, service to clients and communities, and active involvement in NAIFA. **Recognizing Veteran Professionals** In 2024, NAIFA introduced the NQA Emeritus category, recognizing veteran professionals who have demonstrated sustained excellence throughout their careers. To qualify, recipients must be age 60 or older and have qualified for the NQA for at least 15 years. **Award Categories** Applicants may apply in one or more specialization areas: **Why Apply?** Receiving the NAIFA Quality Award signals to clients, peers, and the industry that you meet the highest standards of professionalism and service. It recognizes advisors who: Whether you are early in your career or a seasoned professional, the NQA affirms your commitment to excellence and helps build a legacy of leadership in the industry. **Who’s Eligible? Only NAIFA Members** The award is open to all advisors and agents in the financial service industry. However, only active NAIFA members will be officially recognized as recipients and included in NAIFA’s listing of award winners. Join more than 1,200 advisors who earned the NQA [in 2025](https://belong.naifa.org/nqa-2025) and demonstrate that you represent the very best our industry has to offer. 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