--- title: Journal Live - Using Consumer Research to Improve Retirement Outcomes description: Journal Live - Using Consumer Research to Improve Retirement Outcomes February 27, 2025 image: https://at.naifa.org/hubfs/Journal_Live_logo.jpg --- [![ApexNLC_banner2-1](https://at.naifa.org/hs-fs/hubfs/ApexNLC_banner2-1.jpg?width=728&height=73&name=ApexNLC_banner2-1.jpg)](https://apex.naifa.org/) [![Advisor Today Logo - White@960](https://at.naifa.org/hs-fs/hubfs/Advisor%20Today%20Logo%20-%20White@960.png?width=960&height=146&name=Advisor%20Today%20Logo%20-%20White@960.png) ![Advisor Today Logo - White@960](https://at.naifa.org/hs-fs/hubfs/Advisor%20Today%20Logo%20-%20White@960.png?width=960&height=146&name=Advisor%20Today%20Logo%20-%20White@960.png) ](https://at.naifa.org/) [![Join NAIFA](https://no-cache.hubspot.com/cta/default/2635471/19793afe-5adf-4f28-b999-9dd4527de76b.png)](https://cta-redirect.hubspot.com/cta/redirect/2635471/19793afe-5adf-4f28-b999-9dd4527de76b) [**](https://at.naifa.org/journal-live-using-consumer-research-to-improve-retirement-outcomes#tmpmodule_1614584860767204) ** ![Lifesaver Beach-1](https://at.naifa.org/hs-fs/hubfs/Lifesaver%20Beach-1.jpeg?width=1400&height=799&name=Lifesaver%20Beach-1.jpeg) #### **NAIFA Members Provide Financial Security** ###### 1 min read ## [Journal Live - Using Consumer Research to Improve Retirement Outcomes](https://at.naifa.org/journal-live-using-consumer-research-to-improve-retirement-outcomes) By [NAIFA](https://at.naifa.org/author/naifa) on 2/10/25 1:34 PM ![](https://at.naifa.org/hubfs/Journal_Live_logo.jpg) Join us on Thursday, February 27, 2025, at 12 PM Eastern for Journal Live, where we explore how consumer research can enhance retirement planning. Based on an article from the January 2025 issue of the *Journal of Financial Service Professionals*, this program challenges traditional financial planning models and highlights strategies to better serve clients with diverse financial needs. The session features insights from published research, real-life experience, and proprietary studies, offering professionals a realistic look at gaps in conventional planning. The discussion will help financial professionals refine their approach and identify new opportunities to support their clients more effectively. Don't miss this opportunity to gain valuable insights and engage in an interactive discussion with a Q&A session. Register today! 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