NAIFA hosted its inaugural regional conference based on its national conference named Apex –  Apex East – October 24 at its association headquarters building in Arlington, VA. Apex East is a regional spin-off of the Apex conference that was launched in August 2022 and will be held again in Arizona in September 2024.

Apex East brought together high-performing producers and their colleagues in the financial services industry, including professionals in the fields of estate planning law, accounting, financial technology, performance coaching, wellness, and others. The dynamic event was designed to help attendees boost production and their professional performance. It featured top-notch speakers and exhibitors and provided significant networking time to allow attendees to build professional connections. Attendance was limited to the first 100 registrants to ensure a robust networking environment.

Featured presenters at Apex East included:

• Lynne Franklin, a leadership communications expert, author of Getting Others to Do What You Want, and a top TEDx Talk presenter whose presentation on how to be a mind reader had 4 million views. At Apex East, she will present “Be the Most Persuasive Person in the Room: Build Rapport & Connection.”
• Max Major, The Mind Hacker, is a world-renowned mentalist and expert in influence and body language. He has performed and enlightened audiences at corporate events around the world.
• Shailini George, Professor at Suffolk University Law School and a well-being advocate, will present “The Cure for the Distracted Mind.”

“NAIFA’s Apex helps professionals accelerate their growth within our industry and take their practices to the next level of success,” said NAIFA President Bryon Holz, CLU, ChFC, LUTCF, CASL, LACP. “Apex brings together some of the top performers in our industry and provides a top-rate slate of speakers. The emphasis is on peer-to-peer learning and building professional connections. We are particularly pleased this year to host Apex East in the world-class conference facilities at NAIFA’s new headquarters building. The site offers the perfect backdrop as we overlook our Nation’s Capital and are continuously reminded of the advocacy work that only NAIFA does at the state, interstate, and federal levels.”

Apex East was presented by NAIFA with the help of our sponsors: Allianz, Asset-Map, Brookstone Capital Management, City National Rochdale, Coventry, GBU Life, John Hancock, Kansas City Life, Modern Life, Mutual of Omaha, Pacific Life, and Premier Marketing.